All the Milano Unica Areas – February 2019

The opening of the winter edition of Milano Unica is just a few weeks away.

 

The spotlight is on the textile and accessory collections for the Spring/Summer 2020 season, the Tendenze inspired by the Music Menu theme and the Sustainability Project, with a rich selection of products developed with eco-friendly industrial processes.

Milano Unica has always offered its visitors much content: a well-organized and exclusive journey through history, innovation and creative ideas, thanks to the numerous Event Areas, the Content Projects and the Special Areas, like the Observatories. 

 

Milano Unica Event Areas. 

• The Synthesis Areas, present in Halls  8, 12 and 16, are a necessary step to capture the best of Milano Unica at a glance: the Synthesis panels showcase the samples of each participating company with display visuals of great impact, produced by exhibitors.  

• The Filo Trend Area (Hall. 8) is dedicated to trends upstream of textile production, highlighting the indelible bond between high end yarns and precious textiles.

• The Infostyle and Trade Press Areas (Hall 8) are dedicated, as usual, to the latest information on international fashion, presenting trade magazines, books and styles on display.  

• The Vintage Area is a dive into history (Hall 12), a journey through a rich artistic and cultural heritage of vintage fashion, including clothing, accessories, jewelry and much more.  

 

Milano Unica Content Projects, developed in collaboration with partners and sponsors, include: 

• Linen Dream Lab by Celc (Hall 16) invites visitors to discover all there is to know about linen, the green fiber of the future for Europe, and its brands MASTERS OF LINEN® [100% Made in Europe] and EUROPEAN FLAX® (a fiber of European origin). 

• Woolmark (Hall 12-20) presents the latest trends in Merino wool with The Wool Lab Spring/Summer 2020. 

• Banca Sella (Hall 20) will be present in a dedicated space to meet customers and provide information on possible solutions for the business world.

• SMI Sistema Moda Italia (Hall 16), the largest Organization representing the textile and fashion industry in the Western world, that protects and promotes the interests of the sector by facilitating relations with economic/political institutions and organizations and supporting businesses in their internationalization process, is for the first time present at Milano Unica with a dedicated space.   

• Eyes On Me (Hall 12): the second edition of the special project dedicated to young talents. Recent graduates from the main fashion schools will have an opportunity to present their creations to buyers and professionals visiting Milano Unica. An exceptional showcase and opportunity for their future careers.

• Milano Unica also hosts an exhibition by the Cameroonian artist Pascale Marthine Tayou, in collaboration with Galleria Continua. 

 

Milano Unica Special Areas   

• The Japan Observatory (Hall 12), organized by JFW and JETRO, is present with 31 exhibitors representing the high-end production of the country and celebrates on this occasion the tenth participation in Milano Unica. For this reason, during the evening of February 5 2019, there will be a special event that includes musical performances and Italian and Japanese culinary tastings. Download the invitation. 

• The Korea Observatory, curated by KOTRA and KTTA, includes 15 businesses that present the most innovative and representative textile proposals of Korean manufacturing (Hall 16). 

• Origin Passion and Beliefs (Hall 8), the Italian manufacturing show for the fashion system, promoting fashion and accessories manufacturers. It is the first platform featuring an integrated offering of high-level Made-in-Italy competencies in support of the fashion supply chain.  

 

Milano Unica looks forward to seeing you at Rho Fieramilano, February 5-7, 2019