Who we are

Milano Unica - Privacy Policy

Privacy Policy

 

Your privacy is an important value to us.
Through this document S.I.TEX S.p.A. intends to inform you about how we will safeguard your right to privacy and personal data protection, how and why we process your personal data, your rights and how you can exercise them.

 

The website

The Website is owned by S.I.TEX. (also the "Data Controller") with registered offices in Milan, Via Alberto Riva Villasanta, 3.

Data browsing – The IT systems and software procedures used to operate this Website collect user’s personal data during the performance of activities. The communication of this data is implicit in the use of Internet communication protocols.

This is information that, by its very nature, could, through the processing and association with data held by third parties, allow users to be identified. This category of data includes the IP addresses and domain names of the computers used by the users who connect to the Website, the URI addresses (Uniform Resource Identifier) of the requested resources, the time of the request, the method used in submitting the request to the server, the response file size, the numerical code indicating the status of the response given by the server (successful, error, etc.) and other parameters regarding the operating system and the computer environment used by the user.

This data is processed, for the time strictly necessary, for the sole purpose of obtaining anonymous statistical information on the use of the Website and checking its regular operation.

The data could be used to ascertain liability in case of possible computer crimes against the Website.

Cookies -All information regarding the cookies used in this Website can be found on the Cookie Policy page


Privacy Policy

 

S.I.TEX. SpA, with registered office in Milan, via Alberto Riva Villasanta, 3 as the Data Controller, pursuant to EU Regulation 2016/679 on data protection, the so-called "GDPR", informs the Data Subject that the processing of his/her personal data will be based on the principles of minimization, fairness, lawfulness, transparency, integrity and confidentiality and, in any case, on compliance with the relevant regulatory provisions.


1. The purposes of processing

Your data, acquired through this Website or on other occasions, will be processed for the following purposes.

 

1.1. For managing your access to events
We will process your data, including through the use of specific Apps, for the release of cards, invitations and badges enabling you to access the trade show (both as a visitor and exhibitor) and any related reprinting at the reception desk at the trade show; sending email communications containing information concerning the event (e.g. shuttle bus services and alternative means of transportation); events related to the trade show and any other services offered during the same; and processing of impersonal statistics for internal use only.


1.2. For logistic and organizational needs

We may also process your data for logistic and organizational purposes, in relation to the trade show or event, through the e-contact service. In this case, your consent will be requested.


1.3. For sending you communications and press releases
If you have subscribed to our newsletter, registered on our Website, or communicated your email address at an event organized by us, or the same address was provided to us by one of your colleagues (or an exhibitor, or other parties) or by another party, we will process your contact information to send you communications and/or press releases during the year to keep you informed about our initiatives and upcoming events.

You shall in any case always have the option to unsubscribe from our mailing list by simply notifying us of your decision.


1.4. For communicating your data to third parties
Many of our exhibitors are interested in contacting visitors to events organized by us, or to be contacted for further initiatives organized by other parties.

In addition, our initiatives can from time to time be organized in partnership with other entities involved in business promotion and to connect exhibitors and visitors during the trade shows.


In view of the foregoing, we may disclose your personal and business data to other parties by uploading it to appropriate computer platforms. Your personal contact information will then be subsequently transferred to third parties and specifically to the exhibitors of the trade show who have requested it. In this way, they can contact you as a customer/buyer attending the exhibition event, or we can transfer it to other third parties, such as the Italian Trade Agency ICE for the promotion and internationalization of Italian companies (website: https://www.ice.it, privacy info: https://www.ice.it/it/privacy) for their promotional purposes (including business matchmaking activities).


1.5. For promotional and advertising purposes
At events organized by S.I.TEX. SpA photos may be taken and audio and video recordings made for promotional and advertising purposes. These may subsequently be published in printed media (newspapers, magazines, catalogs and similar media) or broadcast on radio, TV, social media or, more generally, the Internet. Even on such occasions, your privacy will be protected, and such circumstances will be marked with appropriate signs and indications, so that if you do not wish to be filmed or recorded, you can easily avoid it.

 

1.6. For commercial communication activities (direct marketing) Only with your specific consent will your personal data be processed by S.I.TEX. SpA to contact you exclusively by automated media (e-mail, text messaging and similar, automated calls, social media) for advertising material, market research activities or opinion polls, and promotional and/or commercial communications and/or information.


1.7. For personal preferences and profiling
Only subject to your consent, your personal data will be processed to allow S.I.TEX. SpA to carry out, by means of special databases and applications, analyses of preferences, habits and profiles, and define individual or group profiles, which will enable it to offer you better targeted services.

 

1.8. For promoting interactions between exhibitors and buyers and developing business relationships

At your explicit request, through the e-MilanoUnica Connect platform, we may provide your business and contact information to exhibitors to enable you to take advantage of special services (such as the Digital Catalog and video calls by appointment), so as to facilitate direct and immediate communication between buyer and exhibitor.

 

 

2. The legal basis of the treatments

a) The processing of personal data referred to in points 1.1 (management access to events), 1.3 (sending information communications and press releases) and 1.8 (use of e-MilanoUnica Connect services) is lawful insofar as it is necessary for the performance of contractual obligations to which you are a party or to respond to your specific requests (access to events and/or sending information communications and press releases), and your explicit consent is therefore not necessary.

In the event that your data has been provided to us by third parties (exhibitors, your colleagues, your employer, etc.), it being understood that such parties must have your consent to communicate your data to us, S.I.TEX. SpA will provide you with this privacy policy at the first opportunity of contact, indicating the source from which we obtained your data.

 

b) The processing of personal data referred to in 1.2. (use e-contact service for logistic and organizational purposes), 1.5. (audio, photo and video shooting for promotional and advertising purposes), 1.6. (direct marketing) and 1.7. (processing on habits and preferences), may take place only if you express your consent for each of these purposes.

(c) The processing of personal data under 1.4. (disclosure of your data to third parties), is lawful as it is based on the legitimate interest of the Data Controller and/or the third party recipients of the personal data as stipulated in Article 6 lett f) GDPR and the EDPB's "Guidelines 1/2024 on the Processing of Personal Data under Article 6(1)(f) GDPR", version 1.0 of October 8, 2024.

As required by data protection best practices, the Data Controller has prepared a Legitimate Interest Assessment which can be viewed at the following link.

 

d) Your personal data may also be lawfully processed to fulfill obligations under both national and EU laws, regulations or standards or to respond to requests from legitimized public and private Authorities. Given these purposes, the applicable regulations do not require the consent of the data subject.


3. The type of data processed

The data we will process are essentially personal and contact data, data obtained from market research and opinion polls, data related to your lifestyle and consumption habits, your work and professional position, the company you belong to, and the company's specific interests. In special cases, we may also process, only with your consent, your images (see above, point 1.5).


4. The processing options

The processing is mainly accomplished by collection, registration and organization in our records, storage, selection, extraction, use, comparison, communication, deletion and, under special conditions (section 1.5.), dissemination.

Data processing is carried out mainly with the aid of electronic tools based on IT procedures, and in paper form. The aforementioned electronic tools, the related databases and the systems through which they operate are suitable for storing, managing and transmitting data, based on logics and methods that ensure adequate and preventive security measures for data protection. Specific technical and organizational security measures are observed to prevent data loss, illicit or incorrect use and unauthorized access.


5. Storage time

Your personal data (personal, contact, work, and participation in events organized by us) as well as your images and audio/video recordings, will be stored in our records and archives and used by us for the purposes described above for a maximum period of 4 years from your last participation in (or expressed interest in) one of our events. In particular, your personal data will be stored and processed by us for direct marketing purposes and for profiling purposes for 24 and 12 months respectively (as allowed by law and in compliance with the requirements of the Data Protection Authority). This is without prejudice to the rights of defense that can be exercised by the Data Controller and/or the Data Subject as well as the processing of requests received from Public Authorities or responding to reasons of justice that could extend the indicated periods.


6. The nature of data provision and consent (when required) and its effects

The provision of data for the purposes indicated above is a necessary requirement for the data processing as described above but it is nevertheless based on the free decision of the Data Subject. Failure to provide data for the purposes referred to in point 1.1 (management of access to events) or the subsequent full and/or partial opposition to their processing will make it impossible for S.I.TEX. SpA to process your requests, and you will therefore not be able to access the events promoted by us.

Failure to provide data, or denial of consent, or even opposition to the processing for the purposes of the following points 1.2. (e-contact service for logistic and organizational purposes), 1.3. (sending communications), 1.4 (communication of your data to third parties), 1.5 (use of images and videos for promotional and advertising purposes), 1.6. (direct marketing), 1.7. (preferences and habits) and 1.8 (use of e-MilanoUnica Connect services) will make it impossible for S.I.TEX. SpA to process your data for the purposes described above but do not affect your access to our events.

 

Failure to provide your data for the purposes set forth in 1.2. (e-contact service for logistic and organizational purposes), 1.3. (sending communications), 1.4 (communication of your data to third parties), 1.6. (direct marketing), and 1.8 (use of e-MilanoUnica Connect services) will make it impossible for S.I.TEX. SpA to process your data for the purposes described above but do not affect your access to our events.

Failure to provide consent for the data processing referred to in points 1.5 (use of images and videos for promotional and advertising purposes) and 1.7. (preferences and habits), will make it impossible for SI.TEX SpA to process your data but do not affect your access to our events.


7. Data recipients

With the exception of the images in Section 1.5, your personal data will not be disseminated to unspecified parties in any way.

Instead, they may be disclosed to subjects:

  • operating as duly authorized employees or collaborators of the Data Controller (S.I.TEX. SpA);
  • acting as Data Processors, i.e., contractually authorized parties acting in the name and on behalf of S.I.TEX. SpA (e.g.: service providers, hardware and software support providers, companies in charge of sending commercial communications through automated systems, etc.).
  • Operating as autonomous Data Controllers if this is in response to a legal obligation (e.g. Public Authorities) or is strictly necessary to respond to your requests or to provide you with certain services (e.g. banking institutions, travel agencies, the Italian Trade Agency ICE for the promotion and internationalization of Italian companies, exhibitors participating in trade shows and organized events);

 

8. Your rights

Pursuant to Articles 15 et seq. of the GDPR, you have the right to:

  • access your personal data and know its origin, the purposes and processing purposes, the data of the data controller, the data processor and the entities to whom your personal data may be disclosed;
  • revoke consent at any time when it forms the basis of the processing. In any case, revocation of consent does not affect the lawfulness of the consent-based processing before revocation;
  • update or rectify your personal data so that they are always accurate;
  • delete your personal data from the Data Controller’s databases and/or archives if they are no longer needed for the purposes indicated above;
  • limit the processing of your personal data in certain circumstances, for instance in case of complaints regarding data accuracy, for the period necessary for the Data Controller to verify accuracy;
  • obtain your personal data in electronic format;
  • object to the processing of your personal data or request that it be stopped for each of the purposes set out in the Policy. In particular, with regard to the purpose set forth in Section 1.4 (disclosure of your data to third parties) you may at any time object to the processing of your personal data for that purpose by sending an email to delegazione@milanounica.it. Following such a request, the Data Controller will no longer process your personal data except in cases where laws and regulations allow it;
  • with reference to the right to object to the processing of your data for marketing purposes, you may always freely and free of charge indicate to the Data Controller that you wish to receive only communications by traditional media (e.g.: paper mail or operator calls) or only by automated media (e.g.: email, text messaging, social media, automated calls).


 You may assert your rights by contacting the Data Controller by written notice to be sent to the email
address indicated in Section 9 below.

You always and in any case have the right to lodge a complaint with the Data Protection Authority and, in particular, in the member state where you usually reside or work or where the alleged breach occurred.


9. Data Controller’s contact information

For any communication concerning the processing of your personal data, you may contact the Data Controller: S.I.TEX. SpA, with registered offices in Milan, via Alberto Riva Villasanta, 3

Contact:
phone 02.66103820
e-mail info@milanounica.it

 

It is hereby specified that this Policy may be supplemented, verbally or in writing, with additional elements and indications in order to better meet any Privacy-related needs and in line with further regulatory developments.

 

This text replaces previous printed or electronic versions.


November 14, 2024