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THE AREAS OF THE 38TH EDITION OF MILANO UNICA

The special areas of the Trade Show (updates to follow)

Milano Unica is ready to welcome the creative proposals of its exhibitors from January 30 to February 1, 2024, at Rho Fieramilano.

 

Milano Unica will be held in the traditional Halls 8, 12, 16, and 20 with two reception desks, one on the East Gate and the other one on the South Gate of Rho Fieramilano.

 

Milano Unica offers its visitors the possibility to see the excellence in textiles and fashion accessories for the next Spring/Summer 2025 season presented by the most renowned industry companies. 

 

Below is a description of the areas that enrich the extensive landscape of Milano Unica.

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HALL 8

 

MU TENDENZE SOSTENIBILITÀ AREA

All the creative concepts for the upcoming Spring/Summer 2025 season presented by the participating companies and combining the seasonal proposals with sustainability values. This area displays only samples with sustainability features.

 

MODA IN ACCESSORIES

This area presents collections of fashion accessories from Italian and European companies with a broad array of accessories such as ribbons, labels and appliques, trimmings and pipings, buckles, buttons, and zippers.

 

INNOVATION AREA

Organized by TexClubTec, the Technical Textiles section of SMI, the Innovation Area focuses on the most contemporary visions of innovation trends that are transforming fashion and the supply chain.

 

STARTUP TEXTILE CONNECTION

An area dedicated to the most interesting research projects: from the search for new raw materials to the digitalization of production processes, from insights into the circular economy and sustainability to quality control.

 

MU VINTAGE 

For several years, Milano Unica has featured a Vintage area where visitors were given an opportunity to purchase "timeless" yet evergreen items. Unique pieces such as vintage dresses, handbags, trimmings, buttons, bijoux, scarves, antique fabrics, and a broad array of accessories. Rediscovering and reusing clothing items from the past contributes to creating a unique style while preserving the cultural heritage of fashion and concretely reducing the impact on the environment.

 

 

MU INFO & STYLE 

This area has been confirmed as being dedicated to business services. From season to season, it offers the possibility to analyze styles, designs, and trend books in a reserved space for the presentation of innovative creations by fashion designers and trendsetters.

 

MU TRADE PRESS 

The MU Trade Press area is dedicated to circulating the information and values of an entire supply chain, ranging from textiles to fashion, and including the industry’s most prominent magazines and editorial proposals.

 

SISTEMA MODA ITALIA 

Sistema Moda Italia (SMI), the largest organization representing the Textile and Fashion Industry in the Western world, protects and promotes the interests of the sector by fostering relationships with institutions and economic/political entities, and supports companies in their international projects.

 

 

FILO SUSTAINABILITY

Filo (International Exhibition of Yarns and Fibers) and Milano Unica share the value of excellence, imposed by the operation of the supply chain. The area dedicated to Filo at Milano Unica showcases the upstream proposals of the supply chain, including the highest quality yarns and materials used for the manufacturing of the high-end fabrics on display at the trade show.

The connection between the two exhibitions is particularly clear in the area of sustainability. For several editions now, Filo has brought to Milano Unica FiloFlow, the project dedicated to yarns made through manufacturing processes that are both environmentally and socially sustainable. FiloFlow serves as a supply chain mapping tool, where sustainability is immediately linked to traceability and synergies along the production chain.

 

 

HALL 12

 

MODA IN FABRICS

This area features all the Silky Print options through the highest selection of Made-in-Italy products dedicated to the sophisticated world of women. Lace & Embroidery, for tulle, lace, and embroidery; and Knit, knitted fabrics to offer the highest standards in quality and innovation.

 

MU DESIGNERS 

MU Designers is a consolidated presence at Milano Unica featuring the best design studios presenting their new collection. The artistic proposals will offer textile and fashion accessory operators new creative insights for the upcoming season.

 

THE JAPAN OBSERVATORY

A rich offering of high-end textiles, the result of unprecedented innovation and a long-rooted artisanal spirit. In addition to the participating companies, the Japan Observatory presents "JOB Plus," an exhibition corner emphasizing and highlighting a selection of innovative samples, and a trend and summary area of the best products presented by the exhibitors.

 

 

HALL 16

 

MODA IN FABRICS

Moda In Fabrics features Techno, showcasing the highest level of production of technical fabrics and specialty synthetic fibers, and Cotton Woolly, the highest quality worsted and carded woolen fabrics.

 

THE KOREA OBSERVATORY

For years, the Korea Observatory has been a reference point for international visitors seeking new inspirations. It offers a wide range from high-performance technical fabrics for outerwear to outdoor clothing, suits etc. The quality of Korean fabrics is guaranteed by the research and development of the most advanced raw materials and yarns, offering functionality and maximum comfort.

 

 

HALL 20

 

IDEABIELLA

Focused on ongoing innovation, Ideabiella presents the finest creations for high-end menswear and an increasing array of sophisticated womenswear items in full respect with the heritage linked to tradition, and bringing to life the finest fabrics of fine wools and noble blends such as cashmere and silk, cotton and linen.

 

SHIRT AVENUE

Shirt Avenue groups a parterre of exhibitors focused on the finest fabrics for men's and women's shirting, ranging from classic to casual, but always in the name of quality and style.

 

VIDEO TENDENZE AREA

The new Video Tendenze Area at the entrance to Hall 20 will welcome visitors with an unprecedented sensory experience. The immersive installation will enable visitors to physically step into the scene of the Spring/Summer 2025 Tendenze themes.

 

MU Sintesi areas will be featured in all the halls, offering visitors the possibility to view the best proposals from the textiles and accessories catalog curated directly by the exhibitors.

 

ITS TAM BIELLA

ITS TAM BIELLA Foundation (technology institute for Textiles Clothing and Fashion) participates again in Milano Unica to present "Lagonnablu", a new project developed by the second-year students of the Fashion course with fabrics manufactured in Biella. At Milano Unica, ITS TAM BIELLA will showcase a number of items interpreting apparel according to a feminine, masculine and genderless key, using the traditional shade of navy blue on different weights of fabric.

ITS TAM BIELLA is a postgraduate school training future technicians in the textile/apparel supply chain. Its participation in Milano Unica confirms the importance of establishing collaborations with the most prestigious Italian textile companies and, in particular, exhibitors. ITS TAM BIELLA plans and organizes courses based on manufacturers’ needs, activates internships and launches innovative projects with the direct involvement of its students.

 

UK FASHION & TEXTILE ASSOCIATION (UKFT) 

The UK Fashion & Textile (UKFT) Association will participate in Milano Unica for the second time to showcase the UK textile industry at this globally recognized textile trade show. Milano Unica is an increasingly important platform for presenting the creativity, tradition and innovation of the UK textile industry. At Milano Unica, UKFT will introduce international buyers to some of the best spinning mills, manufacturers and designers operating in the UK. 

The UK has a long history in the production of fine fabrics for suiting and jackets in wool, cashmere and specialty fibers and in the development of lightweight fabrics and patterns in line with seasonal trends. The UK is also at the forefront of implementing ethical and sustainable codes of conduct throughout the supply chain. At Milano Unica, UKFT will show the world how special UK fabrics are.  

 

ALLIANCE FOR EUROPEAN FLAX-LINEN & HEMP 

The Alliance for European Flax-Linen & Hemp was established in 1951. Western Europe is the world’s leading producer of flax fibers (France, Belgium and the Netherlands make for 80% of the entire production). 

Its mission is to increase the international visibility of European Linen and Hemp, whose technical and environmental features represent a source of worldwide creative inspiration, also through innovative industrial developments. The Alliance ensures the traceability of flax fibers through the EUROPEAN FLAX tm and MASTERS OF LINEN tm certifications.

 

The WOOLMARK Company

The Woolmark Company presents the new edition of The Wool Lab Spring Summer 2025, a guide to the most innovative and high-performance Merino wool fabrics and yarns available also in a digital version through The Wool Lab Digital platform. The special "Out Of Portugal" selection, a collection of innovative, high-quality fabrics from Portugal's best spinning and weaving mills, will also be featured. 

The Woolmark Company is the world authority on Merino wool, and through its extensive network of partnerships in the textile and fashion industries, it underscores Merino wool's positioning as a natural fiber and key raw material in apparel.

 

Further updates on the areas of the 38th edition of Milano Unica will follow.